Feb16 2012
Internet Usage Statistics
9 of the 10 most popular websites drew smaller audiences in December compared with November, except for Apple, which saw a 2% rise.
Website | Visits in Dec 2011 |
---|---|
13,704,000 | |
10,682,000 | |
Ninemsn/MSN | 10,286,000 |
Microsoft | 8,457,000 |
Youtube | 8,684,000 |
Yahoo!7 | 7,349,000 |
Apple | 6,976,000 |
eBay | 6,683,000 |
Wikipedia | 6,209,000 |
eBay | 6,683,000 |
Source: Nielsen
Significant drop off in activity for women, but internet use among men was relatively stable.
Men accounted from 51% of online users in december, and spent an average of 71 hours a month online, compared with 64 hours for women.
A quarter of the time spent by Australians on the internet was on facebook.
Summary report from the Australian Financial Review - Monday 6th Feb 2012.